Gillette releases an advertisement saying most men are horrible human beings, "some" are ok - Buy our fucking razors you piece of shit and slit your wrists

Black4STA

kiwifarms.net
"Is this the best a man can get?" a voiceover asks with an ironic tone as a gang of bullies chases a victim through a screen showing a vintage ad for the razor brand. The new work marks the 30th anniversary of the tagline, originally introduced in the 1989 Super Bowl ad depicted.

"Men need to hold other men accountable," says Terry Crews, a sexual assault victim and former pitchman for Gillette's Procter & Gamble Co. sibling Old Spice in testimony before Congress used in the long-form video. That's essentially the message of the "We Believe" ad, which introduces a new variant of the tagline "The Best Men Can Be." Short form 30- and 6-second versions will also begin running online Monday.

The ads dovetail with launch of TheBestMenCanBe.org, a new brand site that will provide more detail about Gillette's new stance, which will be backed by a commitment to donate at least $1 million annually the next three years to organizations designed to help men of all ages "achieve their personal best," according to the brand. Boys & Girls Clubs of America is the initial recipient.
https://web.archive.org/web/20190115111013/https://adage.com/article/cmo-strategy/gillette-s-a-man-responsibility/316231/


Most men are slightly turned off by this commercial.
Dislikes being removed, comments deleted. Will this effect Gillette bottom line at all?
 

lowkey

kiwifarms.net
Ha ha ha when you let a feminist design your new ad campaign. Nobody in those corporate rooms can go against it in fear of losing their job for stating the truth, like james d'amore. So they go along with spending ad money to undermine their brand.

Enjoy the fire.

Learn to shave with an open razor. Save money on new razors.
 

Doc Cassidy

Notorious Bum Driller
True & Honest Fan
kiwifarms.net
will this affect their bottom line
lol no. Men don't give a shit about shaving cream commercials. These things are aimed at women anyway because they're typically the ones actually buying them. Only a faggy MRA incel would buy a different shaving cream because they were mad about a commercial hurting their widdle feelings. Literally shaking rite now lmao
 
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