Niceguy Eddie - Broadcasting live from Radio Autism

  • Apologies for the site issues. The server's shipment was delayed. I'll ask again about it and if they can't provide it I'll source another.

JU 199

As most of you know, there's a tumblr shill cartoon in the works produced by Hayden Black. A few months ago Hayden had an interview with a DJ called Niceguy Eddie. Now normally this would not merit second mention, but Eddie has been engaging Gen Zed detractors in the gutter that is youtube's comment section. The salt levels are off the charts.

This is guy who said he gets 5 million listeners :lol:

More from the gen zed thread.

Niceguy Eddie has a huge inferiority complex. Someone posed a simple question to Sobel. Eddie jumped in and immediately touted his own "achievements".
Forgive me for going off-topic on Hayden, but I got a reply from Sobel about Eddie, and I can see where he gets his smug go-ahead to be an attention seeking sperg.

I skimmed through the "Sobel Promotions" site. Didn't get any lag from the smoke - but my ears were promptly assaulted by a shitty electro remix of Doctor and the Medics' "Spirit In The Sky"... (The fact Ms Sobel has named her company after herself also sets off an alarm.) Anyway... It seems Sobel maintains eight stations which she uses to promote her artists - and though my first thought was "autoplay", it would appear the stations have solid schedules of real DJs playing music. Some of them. Skimming these stations' schedules, however, I did notice the same names popping up repeatedly. Nice Guy Eddie's show, it turns out, is broadcast on two Sobel Promotions stations. Rainbow Radio seems to be the main one - taking a look at its site, I found this rather illuminating...

I also notice that four of these eight stations do not have listed schedules - those, I suspect, are autoplay and nothing more.

Moving on... Sobel's bio states that she started out publishing fan newsletters and running forums for bands. (Off her own bat, or commissioned by them to do so, I don't know - but I can speculate...) Sobel Promotions has been active since 2010 and as mentioned above, it's essentially in the business of promoting artists, producers etc. - hence the fact so many of the acts on its roster are DJs on its stations. These acts also provide testimonials, which are enthusiastic. (And I don't think it's a case of "Derek Savage Syndrome".) According to Sobel's bio, "In 2015, Barbara Sobel was named Promoter Of The Year by Just Circuit Magazine."

I quickly checked out Just Circuit's website. Another promo site (a LGBT one), as far as I can tell. Here's a screenshot of their forum...

...You know, I think I'm starting to get a good general idea of what's going on here. And it isn't anything terrible. The music industry is saturated with artists, producers - and most of all, promoters - trying to make a mark, acquire publicity and so on. In their efforts to do so, they of course tweak the truth in an attempt to make themselves sound as impressive as possible. Sometimes a little, sometimes a lot. The much vaunted claim of "five million listeners"? I have a strong suspicion this refers to the numbers of visits (not unique listeners) Sobel Promotions' eight stations have between them received since they started broadcasting.* It wouldn't be the first time I've seen a station (or network of stations) pull that stunt, at any rate.

In conclusion: Barbara Sobel is one of a multitude of people trying to make a name for themselves as music promoters. And she's not doing a bad job, all things considered. Seriously needs to work on her own PR skills, though. Nice Guy Eddie is a arrogant loser with a blatant inferiority complex who got the gig 'cause Ms Sobel was looking for DJs prepared to broadcast for free. No shame in that (99% of the indie music scene is, as Ms Sobel says in her bio, "for the love of music") - but it's not a guarantee of quality. And for shit sure, it's not Nice Guy Eddie's show that's pulling in dedicated listeners. His fb, YouTube channel and Mixcloud are testament to that.

* Supposing this to be the case - having checked out the length of time these eight stations have been on air and having done the math, I estimate each of the eight stations as receiving, on average, a thousand listeners a day. (Possibly some stations receive more, some less.) Nothing incredible, sure - but by internet radio standards? Not at all bad either.
I think it's worth keeping discussion of Eddie off the gen zed thread as it's starting to derail it. Expect Slow updates.


Innocent Journalist
True & Honest Fan
"There's no such thing as bad publicity". Supposing it's a good product, then yes. But if the product is good, why should it receive bad publicity in the first place? Perhaps because of a difference of opinion between the producer and his audience over what constitutes a good product?

Well, duh. If there's a difference of opinion between producer and audience regarding the quality of the product, clearly the audience are "no life" "haters" who are "just jealous". :roll:

Also enjoyed the line, "does your mother approve of how you talk about women?" Very Dobsonesque, I thought...

sassyma seed

Cat with an f
Once this thread is known, I fully expect Eddie to make an account. If there's one thing Hayden may be considered wise in doing, it's not coming here. Eddie, however, feels he has much, much more to prove to the "trolls" out there.
Definitely. Then, he'll be taking this thread that may well just die out in 5 pages, and turning it into a 50 page extravaganza, just cause he wanted to brag about how he's better than everybody here.


Innocent Journalist
True & Honest Fan
Just did a little research...

To provide some context, this is the Alexa ranking for XRP Radio (one of the classier internet stations out there...)

Here's WebRank Stats' metrics...

I should also point out that page visits are not the same thing as actually activating the player - and no information is given re: length of time the station in question is listened to.

However. Before you say, "five million, my ass", I should state that these rankings are not necessarily 100% accurate - they are metrics, after all. I was going to use Google Chrome's "Rar Stats Radio" app to get a more definite answer - but sadly, I couldn't find the necessary info re: what port and server type Rainbow Radio is using. I did have a sniff around the player page element, page source etc., but didn't find anything. But then this is because I know very little about coding - possibly it was right under my nose but I couldn't spot it! :oops: If an enterprising Kiwi could dig out these two morsels of information, we might just be able to get a definite answer re: Rainbow Radio/Nice Guy Eddie's huge fanbase...


Innocent Journalist
True & Honest Fan
Sorry for the double post - but this is something I think anyone interested in Ms. Sobel should see...

I should add that I found this on the first page of search results... I wonder what other goodies related to the Mistress of Dance and Princess of Promo are out there waiting to be found?


Fucking hell.

The post found on another forum and screencapped above appears at the bottom of the page linked to above. For all I know, it may just be some basketcase badmouthing someone they had a spot of drama with for all they're worth - but it's definitely the same person they're talking about...

Edit edit:

You know what? Inspired by cat and Jaiman, I innocently thought I'd get out my shiny new shovel and indulge in my first ever spot of real e-digging! :)

I never expected this.
Last edited:

Romance Larghetto Ally

The angel Moroni made me.
I think we just discovered an entire network of hacks.

Hayden, Eddie, Ms. Sobel.... how deep does this go
Very deep, it seems.

As was predicted by the posters, he tried to get in the last word and run away:

It gets pointed out that Eddie can't leave without the final word, so....


I hope these people keep on giving. This is truly Rainbowradio AM (Autistic Modulation).