Penguin Random House is Publishing Wattpad Books

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Aug 8, 2019
Penguin Random House is looking to the same rich well of story that gave us the Netflix disaster, After, Wattpad for books.

Some choice titles from their autumn 2019 list include:

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Penguin Random House is to publish Wattpad Books’ launch list into the UK this autumn.
The Toronto-headquartered user-generated story platform announced the launch of its new publishing division Wattpad Books in January. The division will use "data-driven publishing", using data gleaned from Wattpad’s 70 million global community, aiming “to identify the trends, voices and stories that are the future of publishing.”
Wattpad is working with Macmillan as its official sales and distribution partner in the US, a role Raincoast Books will play in Canada. But in the UK, Wattpad’s launch list of six YA titles will be published by Penguin Random House Children’s, under PRH’s own branding and copyright.
Philippe Bartscher, strategy director at Penguin Random House UK, said: “Wattpad is a very active community for readers, writers and book-lovers. Wattpad are highly innovative with their technology, marketing and insights, particularly with regards to a Young Adult readership, and we hope we can learn much from each other during our collaboration.” PRH Children’s Books m.d. Francesca Dow added: “We are excited to be collaborating with Wattpad to bring the stand-out Young Adult novels from the millions of uploads written on the platform to the UK and other territories in the English language. This new publishing strand sits alongside our existing list of the very best, ground-breaking books and authors, diversifying and enriching our young adult publishing in a very exciting way.”
The publisher said Wattpad would introduce “diverse, new and undiscovered voices to book lovers everywhere”, adding: “Readers will find new genres, category-bending spins on traditional genres, narratives that tackle the experiences and struggles of marginalised communities, and stories that speak to the diversity of Wattpad’s global community online.”
To date, Wattpad Books has announced six titles for its autumn 2019 list and six for winter 2020. In the UK, PRH Children’s will bring out three books in paperback and e-book editions (£7.99/£2.99) on 17th September: The QB Bad Boy & Me by Tay Marley (a student set on a dance scholarship to escape Colorado, then the bad-boy star quarterback from the football team crashes into her life), which has gleaned over 29 million reads on Wattpad; Trapeze by UK writer Leigh Ansell (a tragic accident compels a 17-year-old trapeze artist to leave her aunt’s circus behind), over 2.6 million reads; and What Happened That Night by Deanna Cameron (Clara has always been in love with the neighbourhood golden boy, so why did her older sister kill him?), over 1.2 million reads.
Three more titles follow in October: Cupid’s Match by UK writer Lauren Palphreyman (in a world where everyone has their perfect match, Lila learns that her match is the banished god of love, Cupid, himself), which has totalled close to 50 million reads on Wattpad; Saving Everest by Sky Chase (a high school senior is suffering and suicidal, but his life is changed by a friendship, which then turns to love), over 19.2 million reads; and I’m a Gay Wizard by V S Santoni (a gay teen and his trans best friend perform a vengeance spell against a group of bullies and find themselves whisked away to Marduk Institute, a school for wayward wizards), 545,000-plus reads.
Ashleigh Gardner, deputy general manager at Wattpad Studios, said: “Wattpad Books is about creating real, meaningful space for diverse voices and their stories on bookshelves, in bookstores and in libraries. These stories already have a massive readership, with passionate fans who have spent hundreds of millions of minutes with these stories on Wattpad. We’re thrilled to work with Penguin Random House UK to bring these stories to bookshelves in the UK.”

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Today (August 8), Penguin Random House UK has announced that it will publish the Wattpad Booksline’s first list of six titles this autumn in the UK.
Aside from the fact that the biggest of the Big Four in the UK is becoming the distributor of this new line from the Toronto-based platform, the significance in this news lies in how it defines as yet another development in Wattpad’s growing portfolio of collaborative business models. Publishing Perspectives has covered Wattpad’s progress with special attention for years and has tracked the stages of its development into a singular and now quickly intensifying
Initially, you’ll recall, Wattpad acted as an agent for some of its most successful authors, meaning those writers whose serials were drawing some of the biggest and most loyal fan bases from what is now a universe of more than 70 million active monthly users worldwide. Along the way, Wattpad also entered partnerships with corporate sponsors, using “Wattpad Stars” and other big-drawing writers to produce product-placement and other company messaging in various formats.
The next stage of development has seen publishers, as well as a fast=growing host of film and television producers and studios, working in partnership with Wattpad to surface story content for development, either as books or as screened content or both.
A new wrinkle arrived last month, when the Canadian platform announced a new arrangement with Penguin Random House India in which selected authors and content from the New Delhi-based PRH will be presented to the vast Wattpad readership, a drive to build readership for New Delhi’s books among the Wattpadders. Notice the reversal here: this is the first known instance of material moving from a publisher to the platform in order to gain some of the company’s readership.
And now, Wattpad has added a second major publisher as a distribution partner for its own new line of books, which are derived from writings on the site. It’s the second, because in the States, Big Five house Macmillan is distributing the books. (In hometown-Canada, Raincoast Books do the distribution.)
Criticized at times for an undoubted deep underbrush of incoherent jejune writings that lie below its featured user-generated hits, the company, nevertheless, in 12 years has evolved itself into a unique engine of original content for an expanding entertainment industry that demands new stories that will appeal to the largely female young adult demographic that dominates Wattpad itself.
But the core attraction in all of Wattpad’s widening array of monetization and content-development plays is the concept of the built-in audience, the sure thing, the waiting fan base already committed to a bad-boy romance or a YA paranormal romp and ready to follow it to the printed page and the nearest screen. What publishers, producers, and studios all see are those massive read numbers–millions of eyeballs for this and that title and chapter. See the list below for a look at those numbers.
UK and North American Release Dates
As was announced in January, the first list from Wattpad Books–the titles to be produced by PRH UK in the autumn–comprises six books. Dates follow for their release in the States and the UK. The @-handle after each author’s name in parentheses is the name by which the author is known to Wattpad readers.
The QB Bad Boy & Me by Tay Marley (@tayxwriter)
  • More than 29 million reads on the Wattpad platform
  • Available August 13 in North America
  • Available September 17 in the UK
Trapeze by Leigh Ansell (@leigh_)
  • More than 2.6 million reads
  • Available September 10 in North America
  • Available September 17 in the UK
What Happened That Night by Deanna Cameron (@LyssFrom1996)
  • More than 1.2 million reads
  • Available September 17 in both North America and the UK
Cupid’s Match by Lauren Palphreyman (@LEPalphreyman)
  • More than 49.2 million reads
  • Available October 1 in North America
  • Available October 3 in the UK
Saving Everest by Sky Chase (@Teenagexnightmare)
  • More than 19.2 million reads
  • Available October 8 in North America
  • Available October 10 in the UK
I’m a Gay Wizard by V.S. Santoni (@VSSantoni)
  • More than 545,000 reads
  • Available October 29 in North America
  • Available October 31 in the UK
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Well hung, and snow white tan
Oct 21, 2018
this is what one of their parent companies does alot. Bertelsmann publishes a shitton of books just to see what sticks.
Its not the worst tactic since they pay next to nothing for the rights.

Kari Kamiya

"I beat her up, so I gave her a cuck-cup."
True & Honest Fan
Jan 12, 2017
I just want to point out their claims of "millions of reads" is actually skewed because Wattpad counts you, the author, as a read, and it counts every chapter you click on as a read. So ten people can read your work multiple times and it'd count as a read that climbs it into the triple digits, easy; that's why a lot of these stories have so many goddamn chapters, but a lot of them also have stupid separate "author's notes"/announcements that get count as a read. So it doesn't necessarily mean millions of people have actually read your trash.

Sep 19, 2017
Expect more of this to happen anyway, commercializing and popularizing web serials is a lucrative endeavor. There's definitely a selling point. Due to the unique circumstances of China and Korea they were quickly inundated in net writers via Japan, and in each country the actual market for web fiction is as large as or larger than their actual print industry. Wattpad's own reach is still embarrassingly tiny compared to something like Qidian, which traffics page-clicks in the billions.
There's a lot of good fiction on sites like Wattpad and Royalroad, but the problem is that most of the actual good shit gets self-published on Amazon. Not only do you get better margins, but you have full rights to your work. Which is why if Wattpad wants to publish their own shit, it's going to be a lot of gay wizards from here on out.
God bless the luls.

Slowpoke Sonic

psychic water hedgehog pokemon
Oct 1, 2017
i thought they're gonna publish those godawful kpop x reader fanfics but that's just p autistic