Seems to be tied to his whole rebrand. He's seen how common clickbait is on YouTube - this community is no exception with people like vailskibum and phantomstrider getting close to a million views sometimes with similar methods - and thinks that's how he'll get and keep new viewers. Brings me back to when he used to make videos like "Top [number] WORST [topic]" which are his best performing videos to date.that title is unusually clickbaity for him.
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