Kiwi Farms

Every election year, there is a seemingly neverending campaign to get "the youth" and "young people" (basically meaning those between 18 to 35) to go out and vote (for "their guy", of course). Yet every election year, only a small minority of those selfsame "young people" actually get out to vote.

So here I ask: what would actually motivate "young people" to vote en masse during an election season? What would actually drive up voter turnout among "young people"?